Pseudo-Event
A pseudo-event is defined as an event or activity whose sole purpose is to garner media publicity and does not serve other functions in real life. Media plays an important role in the event as nothing meaningful actually occurs at the event, however pseudo-events are considered “real” only after being viewed through news and other types of media. This term was introduced by the theorist and historian Daniel J. Boorstin in his book ‘’The Image: A guide to Pseudo-events in America’’. Today pseudo-event is being explored by various video artists in their work to convey a given message
