Public Relations
Public relations (PR) can be defined as the practice of managing the flow of information between an organization and its public. The main aim of PR is to provide positive exposure to an organization or an individual while downplaying any negative exposures. All means of media are used for the same with common activities like press conferences, business conferences, awards and recognition, press or other communication. Today maintaining PR is one of the top most criteria for any organization or individual worth the salt. With more and more dependency on public perception, PR is one tool that can make or break the stature in the society.
